
Lytics Customer Data Platform (CDP)
Secure and flexible CDP for enterprises.
customer data platformCDPsecure
Introduction
Lytics is the first secure and flexible composable customer data platform (CDP) built for enterprises' marketing and ad technology stacks.
Key Features
Customer data management
Data unification and enrichment
Segmentation and personalization
Advertising optimization
Generative AI capabilities
Flexible deployment options
Frequently Asked Questions
What is Lytics Customer Data Platform (CDP)?
How to use Lytics Customer Data Platform (CDP)?
What is Lytics Customer Data Platform?
What are the core features of Lytics?
What are some use cases for Lytics?
Does Lytics offer pricing information?
What are the deployment options for Lytics?
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Use Cases
- Optimizing advertising spend
- Personalizing email recommendations
- Personalizing web experiences
- Making product recommendations for commerce
- Building highly targeted audiences
How to Use
Lytics provides a modular and flexible CDP solution that allows users to manage, unify, enrich, and activate customer data. With Lytics, users can create unified customer profiles, personalize marketing campaigns, optimize advertising spend, and make data-driven decisions.