Memorable

Memorable is a high-accuracy AI platform that improves branding and the performance of ad campaigns. It offers pretesting, creative analytics, and ad making features to optimize ad assets in seconds.

To use Memorable, simply sign up for an account and gain access to the platform. Start by pretesting your ad designs to receive data-driven feedback on their performance and branding impact. Use the creative analytics feature to monitor performance data from previous ads and discover winning strategies. The ad maker beta feature allows you to create ads using only text. The AI-based co-pilot guides every creative decision, from selecting starting materials to combining them into a final ad. Alter and generate new assets with the help of AI. Finally, let Memorable optimize your creative by leveraging its high-accuracy AI models.

Memorable stands out with its robust technology and high accuracy in both industry and academia. Its deep-learning models identify the creative elements driving impact for each brand on each channel, providing data-driven feedback and optimization recommendations. It covers both branding and performance aspects, making it a comprehensive solution.

A/B tests with clients have shown clear results, including lower cost per click (CPC) and lower cost per brand recall lift. Memorable makes every impression more efficient, helping brands achieve the same market results with reduced marketing costs. Suboptimal creatives can be costly, and Memorable's data-driven approach aims to improve ROI.

Memorable continuously tests its models against validation data to ensure accuracy. It also runs A/B tests with clients, comparing the assets optimized with Memorable to those that are not. This validation process allows clients to measure the exact value of using Memorable in terms of ROI and campaign performance.

Memorable is useful from the early stages of creative strategy and planning, providing insights into effective creative strategies and identifying elements and formats for optimal performance. It is also valuable during production, allowing users to test and optimize every iteration of ad assets before spending on media.