Playstrict

Playstrict is a gaming growth platform that helps game developers promote and monetize their games by providing comprehensive marketing and promotion services.

To use Playstrict, game developers can sign up for free and access tools and resources to promote their games. They can use the Game Checker feature to test the readiness of their games for soft launch and receive feedback and recommendations. The platform also offers marketing and live ops recommendations to guide developers on the best strategies to promote their games. Additionally, Playstrict provides a Campaign Manager where developers can choose different types of user acquisition campaigns, such as Pre-Save, Soft Launch, and Boost Game, to scale their games and acquire new gamers. The platform also offers a wide base of affiliates to help games stand out in the market.

The Campaign Manager allows game developers to create promotional campaigns for their games at different stages of their lifecycle. Developers can choose the campaign type, settlement model, budget, and target countries to promote their games.

Playstrict offers three types of campaigns: Pre-Save, Soft Launch, and Boost Game. Each campaign is designed with a different focus to promote games effectively.

The Soft Launch campaign is useful for game developers who want to launch their games on a larger scale and gather feedback from players. It can be divided into three phases: technical, retention, and monetization.

The Playstrict affiliate network is constantly growing and currently operates in 16 countries. If a specific country is not on the list, developers can reach out to Playstrict for assistance.

During the early access phase, Playstrict is free to use. Developers can publish their games in the marketplace, test them with the Game Checker, and set up promotional campaigns. However, media budgets for campaigns are not included and should be determined by developers.